Ambitious Professional Copywriter?

Gain Access To My Copywriting Secrets


 

 Do You Want To Be an Elite Level Copywriter Working With The Best Clients?

 

If The Answer Is "Yes" Then You Must Have This Manual ...

 

109 Elite Level Copywriting Techniques.

 

A Manual For Ambitious Professional Copywriters.

 

The Copywriting Techniques I've Used to Generate Over $500 Million in Revenue and Work With The World's Top Marketers.

 

 

QUICK SUMMARY

 

  • AVAILABLE FOR THE FIRST TIME ... 109 ELITE LEVEL COPYWRITING TECHNIQUES

 

  • The Copywriting Techniques I Have Used To Generate Over $500 Million in Revenue in The Last 10 Years …

 

  • A manual I created specifically for ambitious professional copywriters.

 

  • Dramatically increase conversion and revenue. These techniques are easy to implement … start using them right away for fast results. 

 

  • THREE OPTIONS. Get the physical manual. Get the digital version. Or get the manual plus advice and coaching to accelerate your progress. 

 

  • Special Bonuses

 

  • All the details are below. 

 

From the desk of Scott Martin, professional copywriter. Aspen, Colorado.

 

On this page, you're going to discover a powerful and proven resource that will help you become a stronger, more versatile, faster, and more productive copywriter. It's a manual I created: 109 Elite Level Copywriting Techniques.

Once you start implementing these techniques, three things can happen.

  1. Your copy will be significantly stronger.
  2. You can start working with better companies and clients.
  3. Your income can increase as you work with these companies.

This manual is for ...

  • Direct response copywriters
  • Branding copywriters
  • Content writers
  • Corporate writers
  • Every professional marketing writer who works in the agency or corporate environment
  • Copywriters who want to develop their skills so they can work for top agencies, marketers, and companies.

 

Do You Want To Take Your Copywriting To The “Elite” Level?

 

About 20 years ago, I started writing direct response copy. I’ll admit this … I didn’t know much about direct response copywriting. So I decided to change this. How did I do this?
  • I read all the books about direct marketing and direct response copy.
  • I went to seminars and conferences.
  • I took personal instruction from top copywriters.
  • I bought training materials.
  • I joined an elite level mastermind group.

 

As I grew and developed as a copywriter, I started developing my “playbook” of advanced copywriting techniques. I started to put these techniques into my copy and the results were astonishing. I helped several companies totally dominate their categories. I generated tens of millions of dollars in revenue for these companies.

So … if you want your work to be this successful, then make sure you get the manual: 109 Elite-Level Copywriting Techniques. And remember … I’ve quietly been one of the most successful and productive copywriters anywhere. You’ll find proof in my full bio below.

But first, let’s take a look at what you’ll find in 109 Elite-Level Copywriting Techniques.

Introducing 109 Elite Level Copywriting Techniques.

The Manual.

 

Essential Techniques For Ambitious Professional Copywriters Who Want To Reach The Elite Level 

 

109 Elite Level Copywriting Techniques is a 401-page manual which includes the techniques I use when I write copy. These techniques work. I still use them every day I write copy. 

To add this manual to your copywriting arsenal, there are THREE options. 

The physical manual delivered to your home or office.

The digital version delivered to your email inbox.

OR … 

“The Whole Shebang” … The emails … the physical manual … plus two hours of my time where I provide the advice and guidance you need to build and grow your copywriting practice.

 

Here’s What You’ll Discover In 109 Advanced Copywriting Techniques 

 

  • My #1 copywriting technique … NOBODY talks about this technique yet it’s CRUCIAL for powerful copy. 
  • How to find awesome clients.
  • Who to follow in the copywriting world … and who to avoid. Yes … that’s a copywriting technique and it’s super-important for your growth and development as you strive to join the ranks of the elite level copywriters.
  • The headline formula I always use to grab the attention of the reader and guide them into my copy. 
  • Why watching a certain TV channel will help your copy. 
  • Understanding your biggest copywriting enemy. 
  • How to organize copy so the prospect sells themselves on the product or service. 
  • My advice about life outside copywriting and how this impacts your copy … these thoughts will surprise you. 
  • Why PERSUASION is NOT a copywriting technique. Here's what to use instead.
  • The right way to organize bullets … and the wrong way. 
  • Why I believe that going to the pub or bar is an awesome copywriting technique. Seriously. 
  • How to discover what the prospect really wants. Get this technique right and your copy will convert like crazy. 
  • Gary Bencivenga and the power of the “red shirts.” 
  • The technique used by total “amateurs” and why you must avoid this technique. 
  • One technique I have used to become one of the fastest copywriters around. 
  • The surprising way I get ideas and inspiration. 
  • My surprising approach to the presentation of numbers and specificity. 
  • How to differentiate a product in a crowded marketplace. 
  • Why “story” is usually a total waste of time. 
  • How to determine the right length of copy. Clayton Makepeace taught me this technique. 
  • The right way to position pricing ... and the wrong way.
  • Understanding what Eugene Schwartz wrote about successful copy.
  • Writing copy across all platforms ... it's easy when you do this.
  • 17 ways to present the all-important proof.
  • Whether it's a good idea to dive into a niche.
  • What you can learn from newspaper and magazine journalists.
  • My proven technique for overcoming objections.
  • The key to smashing even a long-standing control.
  • One powerful copywriting tactic I always use ... mediocre copywriters never use this.
  • Why carefully-constructed repetition can be your friend, provided you do this ...
  • And much, much more … 

 

Yes … there’s a lot of technical copywriting information in 109 Elite-Level Copywriting Techniques PLUS there’s a lot of career advice. You need techniques for the latter. 

Some copywriters will find some of my techniques controversial. I don’t care. I use the techniques that work and ignore conventional copywriting and “noise” from the copy police.

 

Let Me Introduce Myself …

The “Quiet” Copywriter …

Here to Help You Succeed

 

I’m Scott Martin and I’ve been writing copy for 34 years. I specialize in direct response copywriting. I also write branding copy, content, and corporate copy.

It’s extremely unlikely you’ve heard of me. I don’t speak at conferences. I’m not into social media. I’m not on the podcast circuit, etc.

However, if you have Googled “direct response copywriter” you’ve found my website most likely. I rank ‘on page 1’ organically for this and other search terms.

Let me detail some recent achievements:

> Over $550 million in revenue for my clients in the last 10 years.

> $1.5 million a month in revenue for a $19 ebook thanks to a video sales letter (VSL) I wrote.

> Helped launch one of the biggest dietary supplements: Nugenix.

> Over 400 long-form promotions for one client … NBC Universal/The Golf Channel …

Just a few of my clients …

  • Revolution Golf/The Golf Channel/NBC Universal
  • Direct Digital (Nugenix, SlimScience, and Instaflex brands)
  • The Jim McLean Golf Schools
  • JW Player
  • Credit Suite
  • Kajabi
  • DFO Global
  • Agora
  • Simon & Schuster
  • Crazy Egg
  • Dan Kennedy/Glazer-Kennedy Insider's Circle
  • Al Sears
  • Beachbody
  • Healthy Directions
  • Unbounce
  • Digital Marketer (Ryan Deiss and Perry Belcher)
  • The Motley Fool

I’ve written 18 books … including two about copywriting. I’ve also been a panelist at the AWAI Bootcamp.

Here’s what a super-famous copywriter said about me at the AWAI Bootcamp …

“A top copywriter. Someone you should get to know.”

Am I boasting? No. I simply want you to feel confident that the information here is coming from a successful practicing copywriter and not a "guru" who has never written copy.

The Only Way to Measure Success in Our Space …

I’ve written controls that are still running. Plus my clients measure everything and they keep hiring me. I’m a practicing copywriter. I’m busy helping my clients generate millions in revenue … which is one reason I don’t speak at events and it’s why you likely haven’t heard of me. I’m writing copy, not speaking.

As further proof I’m getting it done, let me give you another testimonial from one of the world’s top direct marketers, Brian Kurtz.

“When I look at the most important traits that have been evident with every great copywriter I have ever met and worked with, the two which are most critical are ‘curiosity’ and ‘passion.’

“Scott Martin has both of these key components in abundance ... and they show up all the time when he dives deep for any client he has ever worked with. He's an A+ copywriter.”

I’ll say it again … my clients measure everything and they keep hiring me.

I’m SO glad this section of copy is over. Why? Because I don’t like boasting. But it’s important you understand the following ...

I know how to write copy that motivates people to try and purchase products and services. And my clients happily pay significant sums for my skills. I'm happy to share how I write copy ... so you reach your personal and professional goals.

Printed Manual

Have The Physical Manual On Your Desk For $197

401 Pages of Copywriting Guidance

  • The printed manual.
  • Have it with you when you write copy.
  • For every ambitious professional copywriter.
  • Write top-quality copy ... faster.
  • Reach your personal, financial, and professional goals.
  • Fully guaranteed.
CLICK HERE

Digital Version

Get The Digital Version for Just $27

109 Elite Level Copywriting Techniques Delivered By Email

  • The digital version.
  • On your computer when you write copy.
  • For every ambitious professional copywriter.
  • Write top-quality copy ... faster.
  • Reach your personal, financial, and professional goals.
  • Fully guaranteed.
CLICK HERE

Manual Plus Coaching

The Whole Shebang For $397

Manual Plus A 90 Minute Coaching Call

  • The digital and physical version.
  • Accelerate your progress.
  • For every ambitious professional copywriter.
  • Use the time as you best see fit.
  • Get a game plan for success.
  • Reach your personal, financial, and professional goals.
  • Fully guaranteed.
CLICK HERE
If you're serious about reaching the top as a copywriter, you have to understand the techniques in this manual.

18 Reasons To Invest In "109 Elite Level Copywriting Techniques"

 

Why Should You Get This Manual?

 

  1. Proven Copywriting Techniques … The techniques I've used to become a successful copywriter and content writer.
  2. You Can Only Find These Here ... I have never before revealed these techniques.
  3. More Than Copywriting Techniques … career advice plus advice about the business of copywriting.
  4. The Techniques You Need to Become a Stronger Copywriter so you move your career forward … and reach your ultimate professional and personal goals.
  5. Packed With Powerful, Proven Advice and Information ... 401 pages and 82,500 words.
  6. Discover What The Top Clients Are Looking For  ... this will surprise you.
  7. Advice And Instruction From a Successful Copywriter … based on my experience, my mistakes, and my successful moves.
  8. SPEED: Spend Less Time Writing Copy because the techniques will speed up your copywriting.
  9. Keep Your Copywriting Career Moving In The Right Direction so you make the most of your time and don’t take expensive and annoying wrong turns on this journey. I took a lot of those wrong turns … I will help you avoid these costly mistakes.
  10. Thought-Provoking Advice ... some potentially controversial techniques that will change the way you think about copywriting.
  11. Become More Valuable To Your Clients ... because you're a stronger and more versatile copywriter.
  12. Theory and Practical Application … I give you both in this manual to help you build your copywriting skills.
  13. Your Company or Agency Will Pay For Access ... because they want you to succeed and 99% of companies have a budget for training materials.
  14. Understand Who To Follow ... and who to avoid. You will only gain this clarity here.
  15. Really Valuable Bonus Items ... to help you with your career and your copy.
  16. Build A Rock-Solid Mindset that helps you thrive and constantly improve … VITAL for success as a copywriter. It works for me.
  17. Get My Personal Advice ... there's a coaching option and I rarely offer coaching.
  18. A super-affordable price … WAY less than alternatives like conferences, coaching, mentoring, and everything else.

If You’re Ambitious, 109 Elite Level Copywriting Techniques Is For You.

Is this manual a good fit for you?

Let’s take a look … 

 

This Manual is PERFECT for you if  …

  • You’re ambitious and want to become the best copywriter you can be.
  • You know you can become a top copywriter … with the right training, leadership, and guidance.
  • You love copywriting and you really want to learn how to write better copy.
  • You want to be more versatile … and faster.
  • Your agency or company wants you to be a stronger copywriter ... if you work for an agency or company.
  • You’re relatively new to copywriting and want proven techniques to help you get going.

The Techniques That Have Helped Me Generate Over $500 Million in Revenue for My Clients …

 

I've quietly been one of the most productive copywriters anywhere.

In this manual, you gain access to the same strategies and techniques that have motivated hundreds of thousands of people to take action and try hundreds of products and services.

My clients measure everything and they keep hiring me.

That’s the ultimate proof my copy works.

And now I'm revealing my secrets.

Result? You know precisely how to write high-converting copy and you can confidently approach better clients and earn a higher income.

These techniques are only available in this manual.

The only place to find the advice and guidance I provide is in this manual. It's the first time I've revealed all my copywriting "secrets."
 

Work for An Agency or Marketing Department?

Your Boss Will Be DELIGHTED When You Get This Manual

 

When you say to your boss, "I want this manual ... so I improve my skills even more," everyone in your company's or agency's management will be ECSTATIC. Why?

Because it sends a message to everyone in your agency or company that you want to become a stronger copywriter and, as such, will help the company or agency become more successful. Remember ... every successful organization needs strong copywriters.

Remember, there's a 99% probability your company or agency will say "yes" when you ask for this manual. Plus there's a 99% probability your agency or company will pay for it.

Get THREE Special Bonuses With 109 Elite Level Copywriting Techniques

Bonus #1

Building a Portfolio When You Don't Have Any Experience. Finding Clients When You Don't Have Any. Building a Great Website.

 

In this exclusive video, I talk about the ultimate “Catch-22” situation for copywriters … especially “newbie” copywriters. Plus I discuss what your website should look like.

I will show you …

  • 3 ways to build a portfolio, even if you don’t have any clients.
  • What companies are looking for when they look at your portfolio.
  • How to break through and get those first clients.
  • Whether it’s a good idea to get a job as a copywriter in order to get started.
  • What a great website looks like and how to put that site together.
  • Why you should avoid Upwork.
  • And much more …

The material I cover in this video will provide you with a plan for getting your practice going … or taking it to the next level if you’re an established copywriter.

 

Bonus #2

Content: The Natural Side Hustle For Copywriters.

 

When a company comes along and asks me to write content, I almost always say, “yes” ... depending on the terms.

It’s been a great way for me to be more versatile plus I can add significant additional income. In this video, I describe what content looks like and how it complements copywriting. You'll discover ...

  • Which skills translate to content writing from copywriting.
  • How to find content writing gigs.
  • What people look for when it comes to content writers.
  • How to build a content portfolio … even if you haven’t written copy.
  • Why companies use content.
  • The answer to this question: should you specialize?

After watching this video, you’ll know whether content writing is a good avenue for your development as a copywriter.

 

Bonus #3

What I've Learned From The World's “Top” Copywriters.

 

On my copywriting journey, I’ve closely studied most of the world’s top direct response copywriters. Interestingly, I avoid some of the copywriters who are considered “top” copywriters. However, in this exclusive essay, I detail what I’ve learned from the copywriters I admire.

 

  • Bob Bly
  • Dan Kennedy
  • Gary Bencivenga
  • Clayton Makepeace
  • David Ogilvy
  • John Caples
  • Joe Sugarman
  • Eugene Schwartz
  • Claude Hopkins
  • Drayton Bird

 

These are the world’s top copywriters and I detail what I’ve learned from them.

What Are These Bonuses Worth?

Personally, I totally hate it when I read copy and someone writes, “these bonuses are worth over $3,000 and they’re totally FREE when you but this …”

So … I’m not going to put a dollar value on these bonuses. But I will say this … these bonuses will help you:

  • Build a website that motivates great clients to want to work with you.
  • Write excellent copy and content … faster … so you keep your clients extremely happy.
  • Understand crucial sales and marketing concepts so you have more success in your personal sales efforts … and write copy with higher conversion rates.
  • Build a rock-solid practice based on what’s worked for other successful copywriters and content writers.
  • You’ll give your clients precisely what they want … so they keep giving you plenty of lucrative work.

I’ll let you decide the value.

 

A Powerful Value and A Great Investment In Your Copywriting Career

 

Save Thousands of Dollars

 

I'll let you in on a secret ... I've invested over $100,000 of my own money in my copywriting education and development. The result? I've had a successful career and I work with many of the world's top marketers.

I've placed what I've learned along my copywriting journey in 109 Elite Level Copywriting Techniques. And with pricing starting at just $27 for access to the digital version of the manual, it's an awesome value.

Will you need to spend a ton of money on your development? That's up to you. But one way to get a ton of proven copywriting information ... without spending a small fortune ... is to invest just $27 in this manual: 109 Elite Level Copywriting Techniques.

It's a total bargain, especially when you consider the bonus items. And if you're not happy with what you discover in 109 Elite Level Copywriting Techniques, you can get a full refund. Details are below.

So scroll up right now and choose your option.

“Can’t I Just Find This Stuff for Free?” You’re Asking …

Here’s My Surprising Answer …

 

YES … you can find lots of free resources about copywriting on the Internet. In fact, I even point you toward these resources. I help you find the best free resources out there.

But 99.9% of the free material on the Internet is raw garbage. It’s either wrong … or it’s from copywriters who don’t know what they’re doing. Or both.

To get 109 Elite Level Copywriting Techniques in your arsenal, there’s a small investment. But you can be TOTALLY certain you’re getting instruction and advice from a copywriter whose copy regularly produces revenue.

So you can get free information from some people who say they're a great copywriter ... or you can invest just $27 and get information from a proven copywriter.

Serious About Success?

Take These Steps Now … 

 

Take these steps right now …

  1. Scroll up to choose the option that works best for you.
  2. If you select the digital version of the manual, you'll receive the content via email.
  3. Select the physical manual and look for a package in the mail.
  4. If you went for "The Whole Shebang" then we'll schedule a time to meet plus you'll get all the content. 
  5. Look for regular emails from me with additional copywriting thoughts ... for free.
  6. Watch your copywriting career move in the right direction as you become a stronger, faster, and more versatile copywriter.

It’s a comprehensive manual … the most complete manual I've seen and it will help move your career forward.

MY PERSONAL GUARANTEE ... 109 ELITE LEVEL COPYWRITING TECHNIQUES MUST HELP YOU BECOME A STRONGER AND MORE VERSATILE COPYWRITER ... OR I'LL SEND YOUR MONEY BACK TO YOU ...

 

       This manual MUST work for You … or I'll return your money.

        109 copywriting techniques must provide you with techniques to help you become an even stronger copywriter.

The content must help you become a faster, more versatile, and more productive copywriter.

In short, this manual must back up all the promises on this page … and I’ve made a lot of promises.

If you opted for the digital version and you don't like the content once you receive the first email, simply send me an email saying you want a refund. And I'll refund your money.

If you opted for the physical manual, simply return the manual within 60 days and I'll refund your money.

If you go for "The Whole Shebang" and you don't like coaching in the first 20 minutes, let me know and we'll organize that refund.

 

Will You Make the Right Decision For Your Future?

 

Now you have a simple choice …

You can be the copywriter who never really wants to improve ... and never really moves forward ...

OR …

You can invest in 109 Elite Level Copywriting Techniques and gain immediate access to the resources you need to become an even stronger copywriter ... plus reach your personal and professional goals.

I know you’re going to make the right decision for your future. I look forward to welcoming you to the community of copywriters who are serious about their professional development and reaching their goals. And remember ... your company or agency will probably pay for access to this manual ... if you're employed by a company.

 

To Your Success,

 

Scott Martin

Copywriter

Founder

The Aspen School of Copywriting and Author, 109 Elite Level Copywriting Techniques

Questions About This Manual and This Offer?

Please enter your information below. I'm happy to answer your questions.

Want Some Personal Coaching?

A Lot of People Have Asked Me To Provide Personal Coaching ... It's Available Here ... 

 

Choose "The Whole Shebang" above and you'll get access to the manual plus the option of 90 minutes of my time to help you accelerate your progress.

We can go through some copy and I’ll let you know, with grace and dignity, what I’m seeing. We can also talk about your goals and I'll provide some advice and guidance.

This offer is only available here.

This Manual Is For All Copywriters

 

I’m a direct response copywriter. So you might think 109 Elite Level Copywriting Techniques is only for … direct response copywriters.

But 109 Elite Level Copywriting Techniques is for all copywriters …

  • Branding
  • Conversion
  • Content
  • Email
  • B2B
  • Corporate

Yes … it’s for every type of copywriter.

WHAT PEOPLE HAVE SAID ABOUT MY COPY

SHUT DOWN THE SERVERS

Scott’s copy created such a storm of sales that it literally took out our servers from time to time. JUSTIN TUPPER. Founder, Revolution Golf.

PASSION

When I look at the most important traits that have been evident with every great copywriter I have ever met and worked with, the two which are most critical to be present in all they do are "curiosity" and "passion." Scott Martin has both of these key components in abundance ... and they show up all the time when he dives deep for any client he has ever worked with. And as a key member of my mastermind group for top level direct response marketers, copywriters, and entrepreneurs, his curiosity and passion are always on display through the questions he asks ... and the advice he gives based on his experience working with many of the world's top direct marketing companies. Brian Kurtz, Titans Marketing LLC.

HE GETS RESULTS

Scott Martin is a rare find—a copywriter who understands how to motivate customers to call or get out their credit cards and buy! He has a genuine enthusiasm for great copy, is fun to work with, hits his deadlines on time, but most of all—he gets results! Will Swayne, Founder, Marketing Results.

PROFESSIONAL

Scott Martin is a joy to work with... super responsive, humble, professional, and courteous. Ryan Markish, Director of Copy, Legacy Research, Agora.

WE USE HIM AGAIN AND AGAIN

Unlike most copywriters, Scott has a great understanding of direct response copy. The kind that actually makes you money instead of merely filling the page with prose! That's why we use him again and again. Andrew Wood, President, Legendary Marketing.

ACCOUNTABLE

I was impressed with Scott’s commitment to our project – every deadline was met, every email and phone call was returned.  He provided multiple ideas and solutions and went above what I expected. I feel like that level of accountability is hard to find these days. International Direct Marketing company, Baltimore, Maryland.

GO-TO COPYWRITER

My go-to trusted direct response copywriter ... I've worked with Scott on many, many projects for over 4 years now – and I am not only continually impressed with his writing, but his ability to understand and sell such differing businesses. Scott's willingness to get the job done right and on time has always meant he is my go-to trusted copywriter. He is the only copywriter I have worked with who will jump on a call at midnight to discuss a landing page! He writes in pure direct response style and he genuinely knows how to write to sell. Scott is dedicated to every project with the right turnarounds, excellent responsiveness, and a commitment to get things right for the client. Most of all, he has a great sense of humor and will not let you down. Sophie Paulin, Account Executive, Brisbane, Australia.

TOP COPYWRITER

“Top copywriter. You should get to know him.” Bob Bly. 2017 AWAI Bootcamp.